Archive
Category: LinkedIn Articles
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OCT 23, 2026
Why Accounting Firms Generate Enquiries but Fail to Convert Them into Profitable Clients
Lead generation and practice growth are not the same thing. Drawing on my time helping SKS Business Services (now RAA) grow from…
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SEP 30, 2026
Breaking: AI & Digital Marketing · September 2026 — The AI Revolution Just Got Ads
ChatGPT launched advertising to its 700 million users — and Anthropic made its most calculated move yet by refusing to follow. Here…
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JUL 31, 2026
The 5 Trends Reshaping UK Accounting in 2026 — and What They Mean for Your Firm
I have spent the better part of a decade working inside and alongside UK accounting firms — first at SKS Business Services…
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JUL 24, 2026
Britain Is Paying £47 Billion a Year to American Tech. Here’s What We’re Getting in Return — and What We’d Gain by Building Our Own.
McKinsey estimates that artificial intelligence could add £400 billion to the UK economy by 2030. So why is Britain sending £47 billion…
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JUL 16, 2026
The Architecture Behind 25% Margin Gains That Nobody Is Talking About
There is a quiet revolution happening inside boardrooms, operations teams and technology departments across the world. This is the decision intelligence architecture…
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JUN 25, 2026
Your Accounting Firm Has a Trust Score of 3rd in the World. And Zero Clients Found You Online This Month.
Why your accounting firm is invisible — and why you are the answer. The data is clear: your clients trust you. Now…
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JUN 19, 2026
76% to 38%. The Stat That Should Scare Every UK Business Owner in 2026
I have been in marketing for 22 years. I have seen Google change the rules many times — but never like this.…
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JUN 4, 2026
What Are Your Marketing Activities Really Costing You?
Most business owners know how much they spend on marketing. Very few know if it is actually working. Here is how to…
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MAY 29, 2026
6 Steps to Build a Growth System for Your Accounting Firm
Why your firm needs a system — not more marketing. Most accounting firms market the same way they did 10 years ago:…
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JAN 25, 2026
Accountant SEO Services: How Accounting Firms Can Achieve Sustainable Growth Online
How accounting firms can use SEO to build sustainable, compounding growth online — and turn search visibility into qualified enquiries.
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